A little Bit About Us
Reta Al Alzheimer S.L. was born in 2013, after three years of intense research in the Alzheimer’s field and after achieving a team of experts in different fields, needed to carry on the idea (technology experts, health professionals, business entrepreneurs, scientific board),
AlzhUp was born with a clear goal in mind: Our main focus is to offer a valuable service for those people leaving with Alzheimer’s and to their families and environment. We have suffered dementias in our families, we know what a family with this problem really need and we think we can contribute to offer something new for them.
That’s the reason why we are creating AlzhUp and this is just our starting point.
Knowledge of therapies for dementias
Art of Memory applied to EA
Expertise in e-health & m-health services
Gamification applied to services
Experience in technology innovation
I've always thought that when I'm older, I do not want to lose the quality of life that I have now. So I thought in AlzhUp, to continue giving quality of life for people with Alzheimer's.Marcos Valenzuela, Alzherimer's Expert & Co-Founder
After many years in the Digital Industry, I fell in love the first time I knew about AlzhUp. It is exciting to know that today technology can really help people in the way they need, specially in this scourge that is Alzheimer's.Rafael Espinosa de los Monteros, CEO & Co-Founder
Having lived a case closely, knowing that I have a real opportunity to cooperate in the fight against Alzheimer's, makes AlzhUp a joy for me.Gerardo Ladron, CFO & Co-Founder
Our staff work really hard to make AlzhUp a real valuable service for people.
Our team members comprise experts in Alzheimer’s, therapist, psychologist , gamification experts and other important profiles, always with the focus of bringing people living with diseases the best service possible, adapted to their needs and economy.
Marcos ValenzuelaAlzheimer's Expert & Co-Founder
Marcos is the visionary behind AlzhUp's idea, an idea born from direct contact with Alzheimer's patients and families.
Rafael EspinosaCEO & Co-Founder
Rafael is the person in charge of making AlzhUp a real & tangible service both in technical & business terms.
Gerardo LadronCFO & Co-Founder
Gerardo is the team lawyer, the one responsible of making AlzhUp fulfil all legal terms and assure they are in place.
Jose Antonio SanchezPsychologist and Neuropsychologist
Jose Antonio is an expert psychologist coordinator in research projects and other health care related projects for elder people, specializing in Alzheimer's.
BS in Computer Sciences from the University of Deusto, Bilbao, Spain and a MBA from the
Johns Hopkins University at Baltimore, USA.
Andrea ArnauCommunication Manager
17 years of advertising and communications experience working in strategy, management, new business development and production of events, TV, radio, web and photo as well as digital marketing.